More than just a deliciously sophisticated fruit soda, IZZE makes an incredible mixer (shhhh...don't tell your parents).
With the help of the Cooking Channel's Alie & Georgia, we helped bring the sophisticated fizz of IZZE to millennial gatherings the nation-over. Helpful videos, recipes, liquor store bundles, and even a promotion bringing Alie & Georgia to your house rebranded IZZE as more than just a kid's lunchbox drink.
Awards:
Silver Reggie 2015
2015 Regional Addy
Denver 50
Webby Award 2014
Mention:
Adweek: This Instagram Hack for Friendsgiving Has a Heavy Amazon and Pinterest Push
Role: Senior Copywriter